Creating in store art installations that highlight the businesses and their story
Intersection
@ The Junction
Through multiple public community workshops
at the Flatbush YMCA, we identified a Corridor Identity Strategy
that unifies and elevates the district’s diverse small business community
and creates stronger community networks.
Example of Impact – One Price Dry Cleaners
Before: Business averaged 2 new clients bi-weekly
After art installation: Business averages 4 new customers daily
Before art installation, weekly daily revenue: $140 – $160
After art installation, weekly daily revenue: $400 – $600
Before: Average revenue on Saturdays: $180 -$200
After art installation: Average revenue on Saturdays: $800
Intersection @ The Junction hosted two pop-up events that gave the community a sneak peek of the art, the opportunity to meet the businesses and artists, and to enjoy the evening with the community with live music and refreshments.








